Peepers by PeeperSpecs, the must-have eyewear brand known for its fun and versatile designs, is thrilled to announce our newest partnership with Barnes & Noble, marking a substantial expansion for the brand.
MICHIGAN CITY, Ind., Oct. 25, 2024 /PRNewswire-PRWeb/ -- Peepers by PeeperSpecs, the must-have eyewear brand known for its fun and versatile designs, is thrilled to announce our newest partnership with Barnes & Noble, the nation's largest retail bookseller. This collaboration will bring Peepers' stylish and affordable eyewear to 550+ Barnes & Noble locations across the United States, marking a substantial expansion for the brand.
A Perfect Match: Books and Eyewear
The partnership between Peepers and Barnes & Noble represents a natural synergy between two brands dedicated to enhancing the reading experience. Peepers' range of fashionable reading glasses and blue light glasses will now be readily available to book lovers and knowledge seekers frequenting Barnes & Noble stores.
"We are excited to bring Peepers' elevated eyewear to Barnes & Noble customers," said Lauren Fangman, VP of Sales at Peepers. "This partnership allows us to reach a broader audience of readers and professionals who appreciate both style and functionality in their eyewear."
National Reach, Local Charm
While this partnership expands Peepers' national footprint, the brand remains committed to its strong presence in the independent gift channel. The collaboration with Barnes & Noble, a respected national brand with over 630 stores across the country, complements Peepers' existing distribution strategy.
Availability and Product Range
Customers can expect to find a curated selection of Peepers' most popular styles in a majority of Barnes & Noble stores effective immediately. The collection will include reading glasses along with essential accessories, offering something for every Barnes & Noble shopper.
For more information about Peepers and their products, visit www.peepers.com.
About Peepers: Peepers is a leading eyewear brand known for its fun, fashionable, and functional eyewear. With a focus on quality and style, Peepers offers a wide range of reading glasses, sun readers, and blue light glasses for every occasion.
About Barnes & Noble, Inc.
Barnes & Noble, Inc. is the largest retail bookseller in the United States. The Company has more than 630 bookstores across the United States, as well as its online bookstore at bn.com, the Nook Digital business which offers both e-books and an audio book subscriptions service, the SparkNotes educational service, stationery and gift retailer Paper Source, and the publisher Union Square & Co. General information on Barnes & Noble, Inc. can be found on the Company's website at www.bn.com.
Media Contact
Emily Simarski, Peepers by PeeperSpecs, 1 414.491.2914, [email protected], https://www.peepers.com/
SOURCE Peepers by PeeperSpecs
Share this article