Launching today, the "Lamar Gives Thanks" campaign is offering people the opportunity to share messages of thanks alongside a photo displayed on a billboard in the geographic region of their choice
BATON ROUGE, La., Nov. 1, 2024 /PRNewswire-PRWeb/ -- As Thanksgiving approaches and holiday season celebrations begin, Lamar Advertising, one of the largest outdoor advertising companies in the world, is offering the unique opportunity to express gratitude and appreciation with a personalized message and photo displayed on a Lamar digital billboard.
From November 1st - 10th, those interested in sharing what or who they are thankful for can visit LamarGivesThanks.com to complete an online submission and have a short message and photo displayed on a billboard in the geographic region of their choosing. Photos and messages will appear on digital billboards between November 18th and December 1st on a rotating basis alongside usual advertisements. Participation is free of charge.
"As brands that advertise with Lamar already know, there is nothing more exciting than seeing your message and image brilliantly displayed on a digital billboard seen by thousands of people every day," said John Miller, EVP of Sales and Marketing for Lamar Advertising Company. "The holiday season is a time to express thanks and appreciation for others. Through the 'Lamar Gives Thanks' campaign, we're providing people with a unique and creative way of doing just that."
After participants submit a photo and short message and select the desired market, Lamar will email a map of billboard locations in that area where the message can be seen as well as an image of the design on a billboard. Beginning November 18th, Lamar will also host a map on LamarGivesThanks.com featuring the addresses of digital billboard locations participating in the campaign. The billboard campaign will run in more than 80 cities across the United States.
Submissions will be reviewed and moderated by Lamar and must comply with campaign rules. Business logos or political, offensive, or negative content will not be accepted. Please visit LamarGivesThanks.com for additional information and to start a submission.
About Lamar Advertising Company:
Founded in 1902, Lamar Advertising (Nasdaq: LAMR) is one of the largest outdoor advertising companies in North America, with over 363,000 displays across the United States and Canada. Lamar offers advertisers a variety of billboard, interstate logo, transit and airport advertising formats, helping both local businesses and national brands reach broad audiences every day. In addition to its more traditional out-of-home inventory, Lamar is proud to offer its customers the largest network of digital billboards in the United States with over 4,800 displays. Please feel free to explore our website www.lamar.com or contact us at [email protected] for additional information.
Media Contact
Allie McAlpin, Lamar Advertising Company, 1 (225) 926-1000, [email protected], www.lamar.com
SOURCE Lamar Advertising Company
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